Open For VSM Canada Innovation E‑Newsletter December v2

Igniting Innovation within VSM Canada

Hope you are having a wonderful 2024 so far! As the first Canovate enews of this year, the VSM Innovation Team would like to present more exciting articles.

Keep innovating and inspiring!

THOUGHT LEADER SPOTLIGHT

Mark Rainey, Regional Director, Sales⁠–⁠Western Region shares his thoughts on significance of innovation for GM Canada.

Q: As a leader with experience in both the US and Canada, what opportunities do you believe exist in Canada to be champions/leaders in innovation?

“Working at GM Canada, I appreciate the collaboration that I’ve witnessed and experienced first-hand since joining the team in September 2021. Our smaller organization means that we often wear more hats than our US counterparts. This is empowering from my view. Our smaller team also allows us to be nimbler and more responsive to market conditions. We can pioneer business solutions that are uniquely Canadian rather than relying on the US to take the lead.

I encourage the Canadian team to continue to innovate and lead where we can and not rely on the US team to pilot programs on our behalf. We are not a small market. Canada is the third largest global market for GM.”

VSM INNOVATION SHOWCASE

A speedy competitive tracking tool

Recognizing Peter Sidey and Matthew Pierik from Buick GMC team, who have developed a method that sources data from the MotoInsights report using lookup formulas to analyze the competition. This not only saves hours of manual work every month but also generates visually appealing bar charts within minutes.

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"INNOVATE NOW" LIMELIGHT

2023 was a year of great initiatives and recognitions. Each and every one of these contributions are important and help accelerate GM Canada ahead. While the preference would be to feature all, here is to celebrating the top two VSM members with multiple “Innovate Now” recognitions last year – Mike Sawula and Jamie Dewhurst.

INNOVATION AROUND THE WORLD

Volkswagen Canada develops an environmentally friendly EV car cover

Volkswagen Canada has developed a new climate-friendly car cover in its ongoing push of its electric offerings. The cover uses a titanium dioxide coating to absorb pollutants from the surrounding environment, which are then broken down into inert organic compounds like water. The cover, which is sent to owners, was made in partnership with the nanotechnology company FN Nano and was designed to custom‑fit the ID.4.

Read the Full Story

BLAST FROM THE PAST

An EV from the past

The General Motors EV1, introduced in the late 1990s, holds a pivotal place in automotive history as one of the first mass-produced electric vehicles. Its significance extends beyond its role as a trailblazer in sustainable transportation, representing a bold step towards reducing the reliance on fossil fuels. The EV1 symbolizes an era of innovation and environmental awareness, sparking conversations about the potential of electric vehicle mobility and inspiring subsequent developments and technologies found in modern day electric vehicles.

Learn More

Share your ideas or questions at:

vsmcanovate@gm.com

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